Him, from Universal and Peele's Monkeypaw, made $6.4 million on Friday and is projected to earn $15 million for the weekend.
Demon Slayer, which set a record $70 million U.S. opening last weekend, is expected to take the $16 million range despite a 77% drop in audience sentiment. Demon Slayer, which is distributed by Sony-owned Crunchyroll, has already become a global smash with $419.2 million worldwide.
However, the weekend brought disappointing news for other parts of Sony's portfolio, with the high-profile romantic fantasy A Big Bold Beautiful Journey, starring Margot Robbie and Colin Farrell, underperforming with a projected $3.8 million, securing a sixth-place finish for the weekend.
The film centers on a man and a woman who relive key moments from their lives. This is Robbie's first leading role since Barbie's success two years ago, which helped revive the box office. The film received a B- CinemaScore from audiences and mixed reviews. Kogonada directed the Blacklist script by Seth Reiss.
Him also received mediocre reviews.
The film stars Tyriq Withers as a top NFL quarterback prospect whose career is ruined when he suffers brain trauma from an attack. He finds a potential path to greatness through Marlon Wayans' GOAT quarterback, who offers to train him at his private compound. The psychological horror movie, directed by Justin Tipping, received a C- CinemaScore from audiences.
Rounding out the top five are projected to be New Line's The Conjuring: The Last Rites, now in its third weekend and expected to earn $12.1 million; Lionsgate's The Long Walk, with $6.4 million; and Focus' Downton Abbey: The Finale, with $6.1 million.
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